Scan Duel

An interactive quiz game using handheld scanners and products from the Coop assortment, where two players compete live against each other in a fast-paced duel. The gamification is part of the nationwide Coop Roadshow 2026 as well as Coop’s sponsorship and employer branding initiatives.

Impressions

Coop Roadshow booth (Daktiv AG), featuring Scan Duel as a brand activation element.

Fact Sheet

Client:

Coop Genossenschaft

 

Developer:

pterix GmbH, Küblis, Switzerland

 

Booth:

Daktiv AG, Belp, Switzerland

 

Genre:

Multiplayer Quiz

  

Release Year:

2025

Description:

Scan Duel serves as an activation element at Coop’s Roadshow 2026. Visitors playfully test their knowledge about Coop's products in head-to-head matches. The challenge and fun of competing in pairs create strong emotions that make the event memorable.

 

“Woah, I played this at Coop's job fair!

You have to try it – come on!”

- visitor talking to a friend